Reference Library: Topics

Outreach

Recommended! Watershed Outreach by USEPA.  This site has materials to understand and promote watershed protection, watershed related pictures and clip art, activities for kids, and links to related web sites. http://www.epa.gov/OWOW/watershed/outreach/ outreachnonjs.html

A Study of Resource Agency/Landowner Interaction in Northern California by Hal Voege and Norbert Wagner. October 1997. Discusses 4 stages of learning, building motivation and partnerships with local organizations that serve landowners, and overcoming barriers to effective learning and partnership.
http://ceres.ca.gov/foreststeward/html/reports.html

Give Water A Hand  is a national watershed education program of the University Wisconsin Environmental Resource Center.   It involves young people in environmental service projects.   The site has a guidebook for this program that is available in Adobe Acrobat.   
http://www.uwex.edu/erc/gwah/

Moving People from Belief to Action, by Molly MacGregor in the "The Volunteer Monitor." Fall 1997.  Discusses the use of volunteer monitoring to move people from belief to action. 
http://www.epa.gov/volunteer/fall97/pg02.html

"Visual Tools for Watershed Education"- in pdf form at:
http://www.neetf.org/pubs/watershedfinal.pdf

On Watershed Education, by Tom Schueler and Chris Swann of the Center for Watershed Protection.  In this article, Tom and Chris look at the challenges of changing watershed residents' attitudes and behaviors and review research on outreach techniques that appear to be most effective in influencing watershed behavior.  Finally, recommendations are offered to enhance the effectiveness of watershed education programs.  To view this article, go to the Center for Watershed Protection Web-site:
http://www.cwp.org/, click on "Publications", then "Articles", and then search for the title, "On Watershed Education".

Promoting Community Action: Campaign Strategies and Communication Guidelines Guidelines by Hal Voege and Scot Crocker. (1997).  A 4 stage model for outreach is presented along with types of materials and activities appropriate for learners in each stage of the model. 
http://ceres.ca.gov/foreststeward/pdf/Stage15.pdf

Understanding Watershed Behavior, by Tom Schueler and Chris Swann of the Center for Watershed Protection.  This paper explores six behaviors of urban residents and provides data from reports indicating water quality impacts from lawncare, pets, automobile care and maintenance, and septic systems.  Also offers a watershed ethic for the suburban and rural landowner.  To view the article, go to the Center for Watershed Protection Web-site:
http://www.cwp.org/, click on "Publications", then "Articles", and then search for the title, "Understanding Watershed Behavior".

Water Action Volunteers, by the Wisconsin Department of Natural Resources and the University of Wisconsin Extension.  This site has information that can be ordered to  help plan and conduct hands-on stream and river action projects such as stream clean-ups and storm drain stenciling.
http://clean-water.uwex.edu/wav/

References

Getting In Step: A Guide to Effective Outreach in Your Watershed by the Council of State Governments. Explains techniques (e.g., identifying your target audience) for implementing an effective watershed outreach plan. 
http://www.epa.gov/watertrain/gettinginstep/